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Criminal Defense · Canada

Wilson Criminal Defence

+1,851% Increase in Website Traffic

+1,851%

Website Traffic Increase

10x

Business Growth

Law Firm SEO

Service

Criminal Defense

Practice Area

The Challenge

Wilson Criminal Defence was a well-regarded criminal defense firm struggling to get found online. Despite strong client outcomes, they had virtually no organic search presence - their website generated minimal traffic and the firm relied almost entirely on referrals. In the competitive criminal defense market, they needed a sustainable digital channel that would work 24/7.

Our Solution

JurisPage conducted a comprehensive SEO audit and keyword strategy specific to the criminal defense market. We restructured the site architecture to target high-intent search queries, built out practice-specific content pages for each charge type the firm handles, and implemented a local SEO strategy to dominate Google Maps results in their target service area. A targeted content program addressed the specific questions potential clients ask when searching for criminal defense representation.

The Results

The results exceeded every projection. Within 18 months, Wilson Criminal Defence saw a +1,851% increase in organic website traffic. The firm grew by 10x according to attorney Cory Wilson, who credits JurisPage as a vital partner in that growth. The practice moved from referral-dependency to a consistent digital pipeline of qualified leads.

My Business Has Grown 10-Fold

Cory Wilson

Attorney, Wilson Criminal Defence

Wilson Criminal Defence

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